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Product

Clear reasons.
Cited to the source.

Every report is built the same way: a verdict, the “why now”, and the proof behind it. Confidence levels show you how sure we can be — and why.

NF
Northbridge Fabrications Ltd
Verdict
STRONG SIGNAL
Score
—/100
Confidence
High
Why now
Expanding capacity and hiring, backed by recent accounts and a growth plan.
Evidence
SignalSourceConfidence
New charge registered — asset financeCompanies HouseVERIFIED
Latest accounts filedCompanies HouseVERIFIED
Increase in employees (22 → 31)Companies HouseVERIFIED
CAPEX increase noted in accountsCompanies HouseVERIFIED
Planning approved — 1,200m² unit extensionPlanning applicationVERIFIED
Hiring 2 field engineers in WarringtonCompany websiteINFERRED
What you get

Every report, built the same way.

Verdict
STRONG SIGNAL

The verdict.

One of four plain-English calls — STRONG, MODERATE, WEAK or NO SIGNAL — so a busy seller knows in one glance whether this account is worth their week.

Score
86/100

The score.

A 0–100 score against your ICP. Two sellers with different ICPs see different scores for the same company — that's the point.

Why now
Expanding capacity and hiring, backed by recent accounts and a growth plan.

The "why now."

Two sentences on what's actually happening — expansion, investment, hiring — written from the evidence, not from a template.

Evidence
New charge registered — asset financeVERIFIED

The evidence.

Every claim in the report links to a dated, sourced fact. Companies House filing, planning application, the company's own website. Click through and check us.

Honest by design

A claim is never stronger than its source.

VERIFIED

— read directly from an official source: a filing, a register, a planning decision. What it says is what the source says.

INFERRED

— a reasonable reading of public information, such as a hiring pattern on a company's website. Useful, clearly labelled, never dressed up as fact.

Confidence runs through everything. The report's overall confidence tells you how much verified evidence sits behind the verdict — so "High" means checkable, not just plausible. When the record is thin, the report says so instead of padding.

Signals

The public record is louder than you think.

A UK company that's about to spend leaves footprints. We read them continuously, across every sector.

New charges & asset finance

new borrowing secured against equipment or property — investment is coming

Accounts & filings

growth, headcount changes and capital expenditure, straight from Companies House

Employee growth

rising headcount in the filings, before it reaches the news

Planning applications

extensions, new units, changes of use — expansion you can see coming

Hiring activity

what companies advertise on their own sites, and what those roles imply

Register events

incorporations, appointments, status changes across the full register

ICP tuning

Your ideal customer, not an average one.

We configure your ideal customer profile with you — sector, size, region, and which signals actually predict a deal for your product. From then on, every verdict, score and "why now" is written against that profile. A metal fabricator expanding in Warrington might be a STRONG SIGNAL for you and NO SIGNAL for someone else. Both reports are right.

Account intelligence, not another database of people.

Squarely tells you which companies to spend your week on and why now — from the public record, with the evidence attached. We don't sell scraped contact databases, and we never present a guess as a fact. Full-register coverage: all 5.7 million UK companies, every sector, refreshed from the sources.

See a report on a company you actually sell to.

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